Activate your brand through partnerships marketing to leverage the affinity of your audience’s interests to build a positive association with your brand. As a sports operator and event creator, Knight Eady’s in-depth understanding of the sport landscape can help you build a strategic sports marketing plan to turn sports fans into brand fans. Through a partnership with Knight Eady, our team can help you determine your sports marketing objectives, evaluate your partnerships for brand congruence, consult with you and your partnership contacts on any renegotiations and provide a comprehensive strategy blueprint for new partnerships moving forward.