Knight Eady, a Birmingham, Alabama-based sports marketing and event management company, is seeking applicants for a one-year fellowship to join the Knight Eady staff in the strategy department.
The Event Marketing Fellow will support the full suite of agency clients and events through mixed media marketing strategies, brand communication and experiential activations. This entry-level fellowship position will include a heavy amount of creative strategy through planning, copywriting, and research, as well as active onsite event support that is paramount for larger client success. If you are a detail-oriented person with a strong work ethic looking to learn more about the sports marketing industry and how large-scale marketing strategies and fan experiences are brought to life, this could be a great position for you!
This position begins on or around September 3, 2024 and ends August 31, 2025.
Current strategy and event clients include the NCAA, the SEC and SEC Fanfare, The Net Return and Noah Basketball.
about knight eady
Founded in 2013, Knight Eady is a full-service sports marketing and event management agency located in Birmingham, Alabama. Knight Eady believes in the power of sports and works with brands to implement innovative solutions to the challenges they face, leaving an impact that lasts beyond the moment. This is accomplished by delivering quality, consistent, cost-efficient and creative services while applying ethical principles that radically exceed expectations.
HOW YOU’LL MAKE IMPACT
The primary duties and responsibilities of this position include, but are not limited to, the following:
- Collaborate with the strategy team, account managers, creative team and event directors on the execution of strategic marketing plans, providing support through copywriting, research, social media management, email marketing and drafting marketing materials.
- Support the overall success of various client accounts by attending meetings, executing elements of the pre-determined marketing strategy and performing research to help guide strategy.
- Offer support on mixed media marketing and public relations campaigns from the idea stage through execution and implementation through audience research, copywriting, developing pitch lists, brainstorming pitch angles and providing support at on-site events
- Serve on-site at events for operational support, social media coverage, public relations and managing fan activations.
- Work with department heads, account managers and event leads to discuss and support plans and marketing strategies for accounts and events as assigned.
- Stay current with emerging opportunities and trends in the world of mixed media marketing, brand communication, experiential marketing and event management.
- Keep management and account leads in the loop and effectively escalate roadblocks when necessary.
- Additional responsibilities to support the strategy and operations of Knight Eady events and clients may be assigned as necessary.
- This position will require working an adjusted schedule including evenings, weekends and travel as needed during events.
